How much AI experience do I need to have to join?

No prior AI experience is required. This course is designed to be beginner-friendly, breaking down complex concepts into easy-to-understand lessons. We guide you through everything step-by-step, so you’ll feel confident using AI in no time.

What happens if I can't make a live session?

We highly recommen you attend all live sessions to get the most out of the course. They’re where you’ll dive into the tools, ask questions, and get real-time feedback. It’s the quickest way to apply your skills and see results. But if you can’t make a session, we will be able to share with you the replay afterwards and you can also access all our AI learning resources on our AI learning platform.

What support does the course offer to help my learning?

You’ll have access to live sessions, our on-demand online learning platform where you will find learning guides and how-to tutorials. You will also join our dedicated Slack community group for ongoing support. In addition, we provide open-office hours sessions where you can get help to build and ask any questions. We will also team you up with a learning buddy - a great way to share knowledge and feel supported. We’re here to answer your questions, help tackle roadblocks, and guide you step by step.

How long do I have acccess to all the learning materials?

You’ll have access to all course materials, including session recordings, toolkits, guides and resources for 90 days after the programme ends. This gives you plenty of time to revisit content and at your own pace long after the course is completed.

Do you offer team programme discounts?

Yes. We offer special team discounts. Reach out for team pricing, and we can also customise learning resources to your team's goals, AI strategies and systems access ensuring everyone is aligned on how to use AI effectively in your team.

What if I have a special AI learning request not in your programme?

We have our open-office hours for you to call into whether any special how-to requests or questions. We can use these sessions to address your 1:1 needs and invite any special experts in to support as well. We also offer in the Wellspirit Membership ongoing AI support and special topics such as AEO/GEO, legal support, new tool demos etc.

Fast-track your way to AI Mastery & Confidence

Built for Marketers and Marketing-led Founders & Operators. Join our 4 week AI Learning Lab Accelerator. Learn workflows, build AI tools and save hours every week.

SIGN-UP TODAY

Rated 4.9/5 by Programme Participants

NEW! Cohort Starting 30th June 2026.JOIN NOW.

In collaboration with:

Who's this for?

Feeling overwhelmed by AI? You're not alone.

You know AI could help you work faster - generate reports, build briefs, analyse data.

But, between work deadlines and personal commitments, you're stuck. That's why our programme is for:

You're juggling work & life

All sessions run 12-1pm NZDT. Learn AI over lunch - no evenings or weekends.

On Parental Leave or Break

Build AI skills during your break. Return to work confident and ahead, not anxious and behind.

Corporates and SMEs

No training budget? Get expert AI upskilling and community support at an affordable cost.

Oct 2025

Bernice Chan,

Coffee Marketing

" I've been inspired, re-energised with the great group of women and the speakers assembled. I learnt so much and have built the confidence to try so much more."

SIGN-UP TODAY

A SNEAK PEEK

Learning that demystifies AI.

Do terms like Agent or Workflow automation seem hard to understand? In just 4 weeks you will get a full grasp of all the AI Terms, AI Assstants from Co-pilot to Claude and step by step learn how to automate your daily work.

SIGN-UP TODAY

Here's how it works:

Master AI in 4 weeks. During lunchtimes. Zero evenings.

8 x'Live' Lunchtime sessions

Our expert-led sessions are run online from 12pm-1pm (NZST) Tuesdays and Thursdays for 1 hour.

Real AI Application

More than theory. Sessions are full of demos and use-cases and our mini-challenges help you apply your learning right away.

On-demand learning

Explore 'how to' guides and mini tutorials to accelerate your learning. All live sessions are recorded.

A Supportive Community

Be surrounded by like-minded individuals and join our Community WhatsApp channel.

Approachable and Welcoming

We help ease you into the language of AI whether you're just starting out with AI or well along the way.

Open-office hours help

Bi-weekly sessions for extra 1:1 support to help you build or come along with any questions.

SIGN-UP TODAY

Your teachers:

Learn AI from Australia & NZ's leading AI Experts

Learn from leading AI experts who know what it's like to hit deadlines AND juggle life. You’ll see demos in action and real use cases, so you can apply AI at work and at home, fast.

Gau Kurman

CMO, Supahuman AI

Maddy King

Founder, Launchbot App

Hanna Siebdrat

AI Automation Consultant

Philippa Sutherland

Marketing Board Advisor - ex Unilever, Nestle, Fonterra.

Zheng Li

VP Marketing, Autohive AI

Parisa Shademan

AI Developer, Creative Coast

SIGN-UP TODAY

Hear from our latest cohort:

"It's completely changed how I think about AI and how I work. Feeling super grateful to have been part of such a supportive, curious and generous community of women."

Shanneka Gurden

Marketing Exec

SKOPE

"It's been so great. I have learnt so much over such a short period of time and I know so much more than my colleagues now."

Lisette Godinez

Marketing Manager

The Warehouse

Nicole Frame

Marketing Manager

SKOPE

"We've learnt so much and had the privelege to learn from amazing experts. I've gone from feeling overwhelmed to excited and my head is flowing with ideas on how to use AI effectively at work"

Trusted by world-class professionals from:

Here's how it works:

AI Learning that will get you ahead of the Curve.

AI is transforming roles across corporates, SMEs and start-ups, enabling us to rethink every step of our work from the ground up. This course gives you the skills you need to stay ahead. In just 8 hours, you’ll:

Master AI Assistants

Level-up on AI Tools

Implement Workflows & Agents

Save hours with our toolkit; prompts, templates, blueprints, and cheatsheets that actually work. Start using AI the right way - without the overwhelm.

Document - Essential AI Terms for Marketers Today (8).png

Get hands-on with the best AI tools, learn how to get the most out of them and integrate them into your workflows for faster, better, results.

Streamline your workflows with AI to save time and improve outcomes with proven AI strategies and agents that deliver real results.

SIGN-UP TODAY

The programme:

Go from starting-out to confident in just 4 weeks

Our AI Lab is designed for professionals with practical learning via 8 live, expert-led sessions + weekly challenges . Everything you need to start applying AI to your work and life right away.

Week 1 - Customise your AI Assistant (Claude, ChatGPT, Co-pilot) for higher-quality outputs + better prompts. What you'll learn: Module 1: AI Essentials 1. AI Tech Made Simple: A non-techy guide to machine learning, natural language processing (NLP), generative AI, and automation for business professionals. 2. Data Privacy & Ethics 101: Learn the essentials of using responsible AI to protect privacy, avoid bias and build trust with customers and stakeholders. Module 2: Customising your AI Assistant and Get Better Results. Your AI Team – Hands-on with ChatGPT, Claude, Gemini, Copilot, and Perplexity to compare performance and match them to key tasks. Optimising Your AI Setup – Use folders, memory settings, and structured processes to stay organised and improve consistency. Advanced AI Prompting – Learn how to craft precise prompts that get AI to deliver deeper, more meaningful insights. Setting Context, Using Projects and Connecting your AI Assistant

Week 2 — Killer Creative Content & AI Tools for work and home. What you'll learn: Module 1: (Expert: Philippa Sutherland) Brand Voice Training – Live demo; 3 simple steps to teach AI your specific tone, style, and formatting rules for consistently on-brand content. Advanced Content and Image Prompts – Simple techniques to get high-quality, relevant outputs every time. Build E2E video content using the best AI tools out there. Smarter Content Creation – Draft, refine, and repurpose content across different channels and purposes. Module 2: Expert: Gau Kurman How to hack the tedious tasks in your work and life with AI AI Workflows – Stop using AI tools in isolation—learn how to connect them into workflows for better, faster results. Avoid Tool Overwhelm – Learn how to start with what you’ve got, identify gaps, and only add what’s needed to make AI work smarter.

Week 3 — Leveraging AI and AI tools for Data Research, Data Collection and Data Analysis. What you'll learn: Module 1: Build simple web tools for productivity and results with Maddy King. Module 2: Transform your data in your AI assistant with Philippa Sutherland. AI-Powered Research – Master tools like Gemini Notebook LM and Perplexity to speed up research and extract insights—no more hours spent crunching data. Learn how to structure and prepare data for AI Analysis. AI-Driven Data Analysis – Turn call transcripts, customer feedback, data and reports into structured, usable insights. Deep Research & AI Reasoning – See how AI is evolving to analyse multiple sources, connect dots across data points, and deliver sharper, more strategic insights. Create Custom GPTs for data analysis. Build interactive data dashboards. Compare LLMs and data analysis.

Week 4 — Simplifying tasks with AI Assistants and AI Agents What you'll learn: Module 1: Getting the edge with your AI Assistant (Projects, Tasks, GPTs, Claude Skills) with Philippa Sutherland Module 2: Building and Using Agents for Marketing tasks with Zheng Li (Autohive) - See use-cases for agents - Learn how to apply agents - Build agents and connect them into agentic workflows.

SIGN-UP TODAY

Get quality AI training without the hefty price-tag.

We'll also help you get Team L&D budget to cover the cost and overcome any blockers to accessing AI training. Just use our budget approval mail below.

Cost: $495

Start: 30th June - 23rd July

Hours: 8 x 1 hour sessions

Time: 12-1pm Tuesdays & Thursdays

BUDGET APPROVAL EMAIL

SIGN-UP TODAY

Continue your AI learning with us

Join our Monthly meet-ups and sign up to our waitlists for more advanced industry skills workshops such as Brand Content Creation, Claude Code 101 and many more coming soon.

Linkedin and Website Horizontal Event Templates (Presentation) (25).png

Linkedin and Website Horizontal Event Templates (Presentation) (24).png

JOIN MEET-UPS

FAQs

AI Live Learning Lab

01
02
We highly recommen you attend all live sessions to get the most out of the course. They’re where you’ll dive into the tools, ask questions, and get real-time feedback. It’s the quickest way to apply your skills and see results. But if you can’t make a session, we will be able to share with you the replay afterwards and you can also access all our AI learning resources on our AI learning platform.
03
You’ll have access to live sessions, our on-demand online learning platform where you will find learning guides and how-to tutorials. You will also join our dedicated Slack community group for ongoing support. In addition, we provide open-office hours sessions where you can get help to build and ask any questions. We will also team you up with a learning buddy - a great way to share knowledge and feel supported. We’re here to answer your questions, help tackle roadblocks, and guide you step by step.
04
05
06